Website analysis

We will provide a site analysis of your current website, with a focus on determining it's effectiveness using several key points. As we have indicated, your website is that 24/7 company contact to your new and existing clients. You have to demonstrate to them what you do well, and why you do it.We will make recommendations regarding possible improvements, with the written content as a main emphasis. We will help you get the response you need to move forward, using the most effective and proven strategies.

 

Written content

We will provide assistance in developing a marketing/sales message for your product or service. Whether you are doing a new launch, or a repositioning of an existing product/service, we can help your team get a strong focus. The various media methods available can be reviewed, with a focus on your client and the message you wish to deliver. An Email campaign for a new product can begin the process. Perhaps combine it with a video demonstrating the products benefits. You have a host of possibilities to get your message across. We  will help you create the best mix for your success.  As we have indicated before, what you say, and how you say it has substantial impact. We help you get it right the first time.

International/export content

We have a strong focus on the international marketplace, with over 30 years experience. We understand how to develop a client base. Sales is ultimately based on relationships. If your company has started to look at the markets overseas,or are already there, we can help. Content is again critical in this area. Again, what you say and how you say it is even more important,  However, now you have several other factors which must be addressed,including, language, culture, and trade related issues. Does your website reflect this global focus, perhaps using it to develop an Email campaign. Are  you prepared to take part in trade missions, with written, print media to support your marketing efforts. We will help in getting your message established, and how to get it to the potential client.

Our "WHY"

The new, emerging digital landscape for sales and marketing can be intimidating. It is one aspect of a total, digital, restructuring  and rethinking of an organization and why it exists. Many companies are slow to respond to a trend which will continue to grow, and evolve. It is not a linear evolution, but one which is exponential.  There are methods which can be beneficial in providing solid content, and positioning your organization for success.  Growing business is what we do. Let us know how we can help. Contact us to get things started.